Is Blogging For Business The Write Stuff?

Courtesy of www.flickr.com

By Carl Weiss

Blogging is one of the best ways to promote any business.  Unlike a website, which rarely changes, blogs are dynamic, in that they can keep prospects and clients current with what’s happening in your business and your industry.  It can also elevate a business owner to the level of an authority figure.  More than mere words, blogs can be enhanced with the addition of multimedia elements such as photos, videos, and podcasts. Best of all, it costs little or nothing to employ, since blogging platforms like Blogger are free to use.  That being said, why isn’t every business on the planet taking advantage of all that blogging has to offer? Here are the top five excuses most businesses give, along with the antidote to those excuses.

The Magic Formula for Blogging Success: a Training Series for Bloggers

Blogging 101 - Part 1: We Start With Commitment – It Succeeds When Talent Falters 

By Hector Cisneros

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I’ve met many writers in my life.  Some have incredible writing skills; their grammar and spelling are impeccable.  Their creativity was remarkable.  Many are successful business owners and senior officers in corporations.  The same is true for many business owners I know. Their English speaking, writing, grammar and spelling skills are far superior to mine, and in many cases, they’re very creative and disciplined.  Yet both of these groups of talented people often have less-than-stellar writing success when it comes to blogging.