The Latest Hack Attack - Equifax Breach Exposes 143 Million Americans

Top things you Need to Know and Do
Courtesy of Flickr

By Hector Cisneros

For years we have been writing about the threat of hackers and their attacks on our institutions. Today the threat level has now evolved into an ongoing curse because the latest hack on Equifax will have long-lasting negative effects on millions of Americans for many years to come. In the past, we have written how our government has been asleep at the wheel when it comes to the threat of hack attacks. Now our personal and financial information is being exposed by hacks on companies like Equifax, who have been gathering our personal information for decades without our permission. This hack attack has compromised 143 million amercians and made us vulnerable to all kinds of fraud and financial devastation. In this episode of Working the Web to Win we will discuss the hard reality of this breach. We will discuss the outlook and its consequences and we will provide direction and solutions to help mitigate this horrendous long-term threat. So get ready to understand the the situation that 143 million of us are now in. So Take notes on what you have to do, because this problem is going to get a lot worse before it gets better.  

How the Internet is Helping People Cope with Natural Disasters Like Hurricanes and Floods

By Hector Cisneros
Courtesy of Wikimedia Commons


There you are glued to your TV set, computer, tablet or smartphone watching the blow by blow coverage of a natural disaster happening in your area. It doesn’t matter if it’s a hurricane, flood, earthquake, solar flares, freak storm or a combination of these events, your world has changed for the worst. However, today's disaster recovery efforts are much faster and better than just ten years ago. Today we receive disaster warning much earlier than before. News coverage is widespread and available on most digital devices; Social Media and the Internet allows us to connect and communicate with friends, family and even work as we move to recover from such devastating events. In this episode of Working the Web to Win, we will explore new technologies, online services and digital capabilities that make terrible disasters a little less terrifying and provide help and hope to the many who have been affected by such horrendous calamities. So, read on and share this with your friends and family as we learn how the internet and digital tech is helping mitigate natural disasters.

Promoting Your Business in Jax – There’s an App for That

By Carl Weiss
Courtesy of intoGo.com
When it comes to using apps to promote a business, the first thing that comes to mind for most business owners is Google Adwords or Facebook.  That’s because Google has 71% plus of the search traffic and Facebook has more than 2 billion users.  They also have an advertiser interface that’s is relatively easy to use.  A manager sitting at a bar can literally control and Adwords Express campaign or tap Boost on Facebook to advertise and after entering their credit card number, their advertising starts running.  Whereas with other apps, like Yelp, you must claim your business, then you have to contact an account representative and do more labor to spend money on ads.  This goes for other apps as well.