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Are Trolls Taking Control of the Internet?

Stop trolling ! ( Courtesy of Photo credit: Wikipedia)
By Carl Weiss

Look up the word “Troll” and you will find two meanings.  The first is the Scandinavian legend concerning hideous creatures whose life revolves around vexing humans and who turn into stone upon contact with sunlight.  The other definition is to fish using a hook and line that are pulled through the water.  Trolling on the Internet combines the worst of both these concepts by creating hideous comments and bald faced lies about human beings that are then pulled along by the sheer momentum of social media.

How to Lose Weight and Keep it Off in the 21st Century

By Hector Cisneros
Courtesy of pixabay.com/



People have been making new year’s resolutions and dieting unsuccessfully for over a hundred years. Ever wonder if there were some new high tech discovery that could make a difference in your dieting success? What about the latest discoveries in fat loss, health and nutrition, can they make a difference? And what about the food industry?  Are they actually trying to help you win the battle of the budge or trick you into buying more food? If you failed at dieting - yo-yoing back and forth with weight loss and gain, then this is the article for you.  This article will discuss the latest and greatest news and discoveries in the weight loss industry, including high tech gadgets, technique and supplements to help you win the battle of the waistline bulge. So read the about the latest and greatest high tech weight loss secrets and learn the how to lose weight and keep it off in the 21st century. 

Will You be Able to Stomach the Internet of Food?

By Carl Weiss
Courtesy of  en.wikipedia.org

As if this world wasn't wired enough, there's a movement afoot to use technology to bring the "Internet of Things" concept to the dinner table.  Realizing that consumers are obsessed with diet, weight loss, food allergies and a host of other nutrition-related bugaboos, academics, technologists and entrepreneurs are all looking to cash in by designing and marketing gadgets and apps under the guise of "The Internet of Food."  Everything from automated food scanners and tracking sensors embedded in meat & produce (can you say "Connected Cow?"), to AI-driven diet algorithms designed to help you count calories will soon be the norm.   In today’s blog, I will endeavor to show you how your relationship with the edibles is going to go high tech in a hurry.

The Newest Tech and Tech Trends for the New Year

Courtesy of  en.wikipedia.org
By Hector Cisneros

Do you love to discover the latest new technologies that seem to come out of nowhere each year? Are you one of those early adopters of leading edge techie people who take advantage of new technologies to stay ahead of the competition or do you love new tech just because it’s cool? Every year there are advances in technology. This year is no different. Some of the technologies we will talk about in this issue are revolutionary breakthroughs, others are technologies that are maturing to the point that their cost and usefulness are creating demand. Some of the items we will talk about are showcased at this year’s Consumer Electronics Show in Las Vegas. So if you’re ready to learn about many of the latest cool gadgets and inventions coming your way, read on and discover what’s new in tech this New Year, in this issue of Working the Web to Win.

What do Presidential Candidates Know About Working the Web?

Courtesy of  en.wikipedia.org
By Carl Weiss

Ask any current candidate and they will tell you that the 2016 Presidential election will be won or lost online.  Just as every Presidential candidate since John F. Kennedy has used TV to sway voters, ever since Barrack Obama trounced Mitt Romney at the polls in 2008, every candidate knows that the Internet is the go to place to influence the masses.  And why not, when you consider that the Internet is not only a fully interactive marketing medium, but it is also far less expensive to employ than TV. 

Are Hector the Connector Predictions Right 99.9% of The Time? You Bet!

Courtesy of  www.flickr.com
By Hector E. Cisneros

Every year I write a predictions article based on what I see coming to the web in the not so distant future. These predictions cover the gamut from conventional advertising, to digital marketing, from new tech toys for our homes and personal use, to innovative game changing technologies that will alter the world as we know it. Some of my predictions are based on research, visible trends and the emergence of breakthrough technologies. Others are based on what I see as missing in a world full of me too products, poor customer service and blatant false advertising. In this episode of Working the Web to Win, I am going to go out on a limb (again) and see if I can keep my 98.5% prediction batting average streak going for another year. So read on and discover what my crystal ball has in store for 2016 and beyond.

Do Smartphones Dream About Facebook?

Courtesy of pixabay.com
By Carl Weiss

You may not have noticed, but artificial intelligence, otherwise known as AI, has been sending its all-knowing tendrils slowly but surely onto the World Wide Web.  Many of the largest tech companies are arduously working to be the first to perfect this technology so they can corner the market. The big players include Google, Apple, Facebook, Microsoft, IBM, and Amazon. Google has been in the headlines a lot recently. At first, its foray online was tenuous at best and comical at worst when Google created an AI that it turned loose to try to make sense of the images it encountered.  Hoping to find a workaround for one of the search engine’s biggest lapses, which makes search engine spiders blind to images and videos, the attempt resulted in hilarity when Google’s creation began to morph images as it tried to make sense of queries posed about them. 

Marketing 101 – What you need to Know before Buying Advertising

By Hector Cisneros
Courtesy of  www.flickr.com


You’re a new business owner, ready to buy your first advertisement, so you call the local newspapers, radio and TV stations along with several coupon and website vendors to see what they have to offer. Unfortunately, you have never purchased advertising before and you’re hoping the advertisers will help you figure out exactly what to do. You may not realize that most advertising sales reps are paid mainly on commission and their primary mission is to sell you advertising or they don’t make any money. What happens next is all too often the scenario that plays out. In this article we will follow this scenario and cover a simple 10 step program that will insure you’re buying the right advertising and that your return on investment has the best chance of making a profit. Now let’s get back to that scenario.