The Smartest Guys in the Room

By Carl Weiss

io9.com

The Internet has without a doubt been one of the most important inventions ever created. When it comes to revolutionizing the way in which we perceive and operate in the world, it has created a major paradigm shift in all things human.  And like many inventions, the web was the result of the labor of many talented people.  Some of those people wound up being relegated to footnote status while others went on to become Internet icons.

Bringing Down the Bitcoin Bandits

By Carl Weiss

Courtesy of Flickr

For more than a thousand years, the route known as the Silk Road was the major source of trade that connected East and West.  Delivering everything from Chinese silk to spices and precious gems, this trade route used everything from camels to wooden boats to create a web of commerce that covered the known world.  Two millennia later, this concept was reborn online in a web portal of the same name.  The chief difference is that while the digital Silk Road did indeed concern itself with connecting a worldwide web of virtual traders, these entrepreneurs did not deal in frankincense and myrrh, but in a cornucopia of contraband that openly advertised everything from cannabis to cocaine and firearms to forgeries.

How to Run a Facebook Contest for Free

More Internet Podcasts at Blog Talk Radio with workingthewebtowin on BlogTalkRadio

Courtesy of www.theluxuryspot.com

By Hector E Cisneros

Facebook has recently changed their rules on running an online contest. Now is the time to take advantage of week's episode of Working the Web to Win so that your next Facebook Contest is a winner for you! these new rules that allow you to create a contest without having to purchase additional services or 3rd party apps. If you want to grow your Facebook fan base, this article is a must read. What most other articles neglect to tell you is that there are some real pitfalls you have to avoid to keep your account from being suspended. Breaking Facebook’s “somewhat hidden rules” can really shake you up. This article will cover what has changed and what to watch out for, as well as giving you the pros and cons of implementing your contest with and without apps.  Finally, we will provide some examples and links to other articles to get you started. So read this blog and tune in on this 

The Scariest Stuff Online

By Carl Weiss

Courtesy of Flickr

Want to see something really scary? Well you don't have to prowl the streets on Halloween in order to see the kind of things that give you goose bumps. All you have to do is trawl the Internet's back-channels for an hour. Once there you will discover creepy crawlies galore, including a search engine designed for and by hackers, a black hat (not cat) convention in Las Vegas, and ghost sites that will creep you out. Below is our list of the top ten scariest sites on line.

Birth of the Bionic Man

By Carl Weiss

Courtesy of Flickr

“Astronaut Steve Austin, a man barely alive.  But we can rebuild him.  We have the technology.”

Or so the story goes in the TV series starring Lee Majors that ran from 1974-1978.  The stuff of fiction in the 20^th century, during the past few years many of the innovations portrayed in the original series have gone from science fiction to science fact.  There are now such things as prosthetic arms and hands with tactile

sense, rudimentary bionic eyes that help the blind see, and cochlear implants that help the deaf hear.  While we don’t yet have the ability to equip amputees with fully functional legs that can go from zero to sixty in five seconds, we can offer robotic exoskeletons that can help paraplegics regain the ability to walk on their own.  Plus there are other man/machine concepts that are either in the prototype phase or on the drawing board that can amp up the capabilities of us mere mortals.  In this week’s blog, we will take a look at these technologies, as well as the ramifications of enhanced human beings who will soon make Colonel Austin seem as antiquated as much of the technology of the 1970s.

Hummingbird is Nothing to Hum About!

By Carl Weiss

Black-chinned Hummingbird -- Moab, Utah, USA (Photo credit: Wikipedia)

You may have heard that Google recently released its latest algorithm update named Hummingbird.  This new algorithm hasn’t brought any smiles to advertisers faces. I haven’t seen anyone singing (or humming) Google’s praises since they announced the change. What I find interesting is that Google always seems to name its updates after cute little animals like pandas, penguins and now a hummingbird.  Meanwhile their effect on many websites is more like being attacked by lions and tigers.  That being said, what I have brought you today is a cold, hard look at when, why and how search engines of all kinds insist on playing games with all website owners and what you can do to keep ahead of changes that can leave you in the darkest regions of cyberspace.

How to Work the Web Gangnam Style

By Hector Cisneros

By hector Gangnam Style

The YouTube video, Gangnam Style went viral, catching the imagination of millions of people worldwide. As a marketing professional, I endeavor to understand why such marketing events happen. What is the special spark that makes a video, podcast or eBook go viral? Where does it all start? Who influences the play and the spread of your message? Does it all happen organically or is there some technique for propagating the spread. In this article, I will provide a number of useful tips as to why internet posts go viral. I will provide a list of elements that all viral posts have in common and I will provide you with a roadmap so that you can create your own viral post. Soon you too will be working the web Gangnam Style.

Maximizing the Plus in Google+ Brand Pages

Courtesy of mashable.com

By Hector Cisneros

Do you use Google+? Are you using, Facebook, LinkedIn, YouTube or Twitter for your business? If you are using any of these social networks, but not using Google+, you’re missing one of the biggest boats in the social networking ocean. The fact that Google Brand pages are tied into Google Search, Google Local and Google Maps, is crucial to your online marketing success  since they all contain the magic word “Google.” Google has 81% of search, this is reason enough for you to start utilizing Google+ Brand pages for your business. On top of that, it has in excess of 500 million subscribers.