The Language of Optimization

 By Hector Cisneros

Image courtesy Pixabay

If you’ve ever had a conversation with an SEO expert you might come away thinking that you just heard a foreign language.  That’s because search engine optimization comes with a lexicon all its own.  While this may help an optimization pro do his or her job, what it neglects to do is give you a sense of what is being done to your online assets.  To help you make sense of the process, I’ve come up with a basic dictionary of SEO terms that I’ll translate for you below.

Dozens of Little Known Features in Google Search That You Need to Know

Courtesy of Flickr

By Hector Cisneros

Google is the dominant player in the SEARCH arena! It controls 70 to 80 percent of all searches that take place. But did you know that most of the search users don’t use 90% of the capabilities of Google Search? What would it mean to you and your business if you could improve the efficiency of your search by 10 to 50%? What if you could execute a search effortlessly for all kinds of useful and necessary questions. You know what I mean? The kind of questions that pop into your head, but don’t execute because you don’t find what you’re looking for? Well, in this episode of Working the Web to Win we will dig deeper into Google Searches functions, its tools and many of it's not so well known capabilities, so you can quickly do a search and get what you want.