By Hector Cisneros
| Courtesy of Workingthewebtowin.com |
When it comes to marketing online, everyone is always looking for a way to get a promotion to “Go Viral.” Unfortunately, this is easier said than done. Out of the four billion videos shown on YouTube on any given day, maybe a handful will catch the imagination of viewers enough to pass onto their friends and family. Of those, one or two may take viewership to the next level. (I suspect that most of these are cat videos.) However, the media likes to tout those videos that manage to achieve millions of views. If you’re looking to catch lightning in a bottle with a new product, let me give you a little history of a couple of entrepreneurs who have come before you.